Playwhat HK – 26 June 2026

The Floral Atelier Arrives in Hong Kong with the Opening of its Two-Storey Flagship in Central

The Floral Atelier, the luxury creative floral house founded by Lelian Chew, deepens its presence in Hong Kong with the opening of its flagship store at 44–46 Staunton Street in Central. For the first time in the city, the refined floral artistry of The Floral Atelier (TFA), the bespoke event craft of The Wedding Atelier, and the experiential design expertise of The Atelier & Co. come together under one roof. More than a flagship, the new space marks a pivotal chapter in The Atelier & Co Holdings’ Hong Kong journey, bringing its three pillars into a single, immersive destination that expresses a richer vision of florals, celebrations and experiences, while setting the stage for future expansion.

Leading this new chapter, The Floral Atelier unveils a new era of luxury through its ground-floor retail and experience space dedicated to all things floral. Conceived as a destination for elevated gifting and modern floral couture, the boutique presents the most extraordinary fresh, preserved and glass floral creations alongside a curated selection of gifts — including specialty teas, confections and homeware. Expanding beyond its established e-commerce and event styling presence, the flagship introduces a permanent physical home in Hong Kong, with its versatile ground floor designed to host workshops and events for clients and the broader creative community.

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